Alberta spending millions to promote Trans Mountain oil pipeline expansion

EDMONTON – The Alberta government is spending $23.4 million to convince Canadians why a major oil pipeline project is needed.

RELATED: NEB rejects Burnaby’s request to halt Trans Mountain work at pipeline terminals

The marketing campaign, Keep Canada Working, is aimed at getting people to support the Trans Mountain pipeline expansion.

The project would triple the amount of oil that flows from Alberta to the B.C. coast for export and increase its value.

One of the ads part of the Keep Canada Working ad campaign

The message is that Trans Mountain would boost Canada’s economy and support jobs across the country.

The money is for television, radio, newspaper, internet and billboard ads.

RELATED: Wait until Trans Mountain pipe built before buying in, Indigenous investors told

Premier Rachel Notley says the campaign is money well spent.

(CTV Edmonton, The Canadian Press)<

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