VANCOUVER (NEWS 1130) – If the government brought in a sugar tax, would you buy less chocolate?
A global poll finds an average 36 per cent of consumers would cut the amount of sweets they buy if a penalizing tax was placed on candy or other food to try to decrease sugar intake.
11 per cent said they would buy no sweets whatsoever if the tax was introduced.
GlobalData says, at least in the UK, companies like Cadbury are reviewing their ingredients, looking at new types of sweeteners or adding more fibre and protein to stay ahead of their competition in case the British soda tax is expanded.
The expansion could see a requirement for confectioners to lower the sugar content in their products by as much as 30 per cent.
There have been pushes for a sugary-beverage tax in Canada, but so far none have been successful.